The Willamette Valley Music Festival is an annual event featuring the convergence of local musicians and artists held on the UO campus in spring. This marked our 7th year branding the festival.
WVMF is dedicated to enriching the cultural experience of Oregonians by showcasing new local artists. This year, we chose to feature Spencer’s Butte as the campaign theme in order to emphasize WVMF’s dedication to regional art and music. The theme was used consistently across all mediums to create a cohesive, impactful brand for the Willamette Valley Music Festival.
Instagram & Facebook band promotion images
Social Media banners
Full-page Newspaper Ads
Designer: Michelle Knight
Production & merchandise designer: Cara Mitchell
Website designer & programer: Jenny Lui & Isaac Noland
Videographer & photographer: Alex Paiz
Social Media Content Creator: Julia Zinsmeister